By Henry Tan, Representative Director, Tricor K.K.
Key Learnings in Article
- Challenges of Entering the Japanese market
- Tips for Overcoming Challenges
- Summarized Takeaways
Is the Japanese market something you have on your mind, but stories about Japan being “different” and “difficult” making you wary? Are you curious to find out how much of it is true, and if so, how everyone else drives their success? Henry can answer these questions from his unique experience in Japan.
Having worked with hundreds of companies entering the Japanese market in industries from solar energy to cosmetics, I know there are some hurdles to entry that any foreign national with experience can relate to. In this article I wanted to share some of the most common barriers and what can be done about them: